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[personal profile] changeling
Heh. This website calls it "Cheap Cheusday". We've always known it as "Tight-arse Tuesday". Far more evocative.

From write101.com:
[...] And even further back ... going to the Sat'day arvo Pictures. Remember the serials, those old black and white B-grade films, the cartoons, the newsreel, rolling the Jaffas down the aisle? (Jaffas are marble-sized balls of chocolate, coated in an orange-flavoured, crunchy candy - sort of the grandparents of Smarties and M&Ms. They rolled down the tiered aisles of theatres in a way that was very satisfying to children.) Kids miss out on so much these days, don't they?
(my bold)

Seriously. Whacking jaffas, rolling, and aisles into Google yields so many results. The idea of rolling jaffas down the aisles of the cinema extends beyond a tradition; it's part of the lexicon. It's understood nationwide. People on DVD.com.au use it to suggest that a movie's particularly good. It's an idea like spreading vegemite on one's toast that seems to be uniquely Australian (and New Zealandish... what is the correct adjective there?). I feel sorry for all you guys who've never tried it. All I can suggest is that you buy a few packets online, find your local theatre (ideally one that's old-fashioned enough not to have carpet), and try it yourselves.

Sheesh. The things you guys miss out on. Next you'll be telling me you've never read the little star profiles on Fantales, or read the comics on Minties wrappers. You poor buggers.
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